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AI 不再只是概念，而是切實協助賣家降本增效、實現業績爆發的實踐工具。從智慧行銷、MCP 生態圈到 Agentic AI 應用，SHOPLINE 致力透過開放技術、專業實力與社群共創，與品牌一同探索 AI 如何重塑品牌的營運及顧客體驗，引領香港零售業邁向 AI 驅動的數位時代！
SHOPLINE 聯同業界巨頭 Meta 及 Omnichat 於 2026 年 9 月 4 日舉辦 AI-IN-One 全方位營銷高峰會，促使近 200 位來自零售與電商領域的 C-Level 高層、品牌經營者與決策者共同參與，聚焦 AI 時代下的零售營銷新趨勢。SHOPLINE 香港區總經理簡家樂（Vincent）於個人專題演講中講述「MCP 生態解密：AI 時代下的全渠道業績增長引擎」，分享 SHOPLINE 的全渠道零售系統與 AI 友善的基礎建設，如何有助店家應對全球零售 AI 及 Agentic 經濟的快速成長，全方位提升營運效率、網站流量與訂單轉換率。
此外，Vincent 於研討會「The Agentic Commerce Engine: Traffic, Conversion, CRM & Beyond」中分享，透過 Open API 與 MCP 架構將商品資料結構化，讓 AI Agent 在搜尋時精準推薦商品並帶來高價值流量。同時，結合數據打通與自動化 CRM，更有效地提升回購率並大幅節省營運成本。
研討會講者
- Vincent Kan｜General Manager, SHOPLINE
- Billy Kwan｜Senior Account Director, Omnichat
- Winnie Tsui｜Agency Partner, Greater China Region, Meta
- Kara Chan｜Business Insight and Transformation Manager, Q-Pets
本次峰會的精彩亮點包括：
- 主題分享：深度剖析如何利用 AI 自動化與 Social CRM 重塑顧客獲取與留存策略。
- 焦點對談：交流對話式商務的實戰應用，探討如何利用 AI 降低獲客成本並縮短消費決策路徑。
- 諮詢展位：由 SHOPLINE 與 Omnichat 團隊於現場提供一對一專業諮詢，直接為商家解答全通路與 AI 導入的營運痛點。
Meta x SHOPLINE x Omnichat: AI-IN-One 全方位營銷高峰會 2026
日期：2026年09月04日(五)
地點：Meta 香港辦公室
Meta x SHOPLINE x Omnichat: AI-IN-One Marketing Summit 2026
AI is no longer just a trend—it is a practical growth engine driving real operational efficiency for modern retailers. From AI-driven marketing and the MCP ecosystem to Agentic AI applications, SHOPLINE is committed to exploring how AI can reshape brand operations and customer experiences through technology, professional expertise, and community collaboration. Together with brands, SHOPLINE is leading Hong Kong’s retail industry into an AI-driven digital era.
On September 4, 2026, SHOPLINE joined forces with industry leaders Meta and Omnichat to host the AI-IN-One Comprehensive Marketing Summit. The event brought together nearly 200 C-level executives, brand owners, and decision-makers from the retail and e-commerce sectors to explore emerging trends in retail marketing in the age of AI. During the keynote presentation, “Decoding the MCP Ecosystem: The AI-Powered Omnichannel Growth Engine”, Vincent Kan, SHOPLINE Hong Kong General Manager, discussed how SHOPLINE’s omnichannel retail system and AI-friendly infrastructure can help merchants respond to the rapid growth of AI and the Agentic Economy in global retail, while comprehensively improving operational efficiency, website traffic, and order conversion rates.
During the Fireside Chat: “The Agentic Commerce Engine: Traffic, Conversion, CRM & Beyond,” Vincent shared how product data can be structured through Open APIs and MCP architecture, enabling AI agents to recommend products accurately during search and generate high-value traffic. By combining data integration with automated CRM, merchants can also increase repeated purchase rates more effectively while significantly reducing operational costs.
Speakers include:
- Vincent Kan｜General Manager, SHOPLINE
- Billy Kwan｜Senior Account Director, Omnichat
- Winnie Tsui｜Agency Partner, Greater China Region, Meta
- Kara Chan｜Business Insight and Transformation Manager, Q-Pets
Here are the Key Happenings & Takeaways:
- Keynote Sharing: Industry experts unpacked how AI-driven automation and Social CRM are reshaping customer acquisition and retention strategies.
- Panel Discussions: Deep dives into e-commerce, demonstrating how integrating AI lowers acquisition costs while shortening decision paths.
- Interactive Booths & Consultation: Hands-on 1-on-1 strategy sessions hosted by SHOPLINE and Omnichat to help merchants troubleshoot operational bottlenecks in real time.
Meta x SHOPLINE x Omnichat: The Agentic Er: AI-IN-One Marketing Summit 2026
Date: 4 September 2026 (Friday)
Venue: Meta Hong Kong Office
